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Burger King
Connected Whopper
Award Case Study
A television spot that broke the fourth wall by activating voice assistants in homes across the nation—and helped change how they work. Today, voice assistants respond only to their owners.
BURGER KING \ DAVID MIAMI \ 2017
The Idea
The stunt of all ages.
Connected Whopper became a defining DAVID Miami win, earning a Cannes Grand Prix and multiple Golds across The One Show, D&AD, The ANDYs, and Clio Awards.
Original :15 TVC